Is Netflix Going To Expand To The Gaming Industry?
Only a few innovations could change the history of TV and Netflix is one of them. Headquartered in California, US, and founded in 1997, Netflix is a top-class video content platform for streaming services. It’s probably the world’s most popular and used resource for online streaming of movies and RV series of all genres. Also, Netflix as a company releases in-house series, too.
Netflix In Numbers
Although Netflix is available for most countries on the planet, there are still a few places where you cannot access it like China, Syria, North Korea, and Crimea. In all the other regions and countries, Netflix is fully available. If you want a couple of numbers, consider that the platform boasts something like 209 million subscribers (as of July 2021), of which 72 million are only in the US and Canada.
Netflix has expanded quickly not only as an online platform but also as a land-based company. Currently, you can find offices in different countries, including Brazil, France, India, Japan, South Korea, the UK, and more. Over time, the Netflix company engaged in collaborations with several other companies in the same field and it’s now a member of the Motion Picture Association (MPA) which occupies an important role in distributing content internationally.
From DVD To Present-Day Digital Content
Started in 1997, Netflix wasn’t developed as a digital-oriented platform, yet. In fact, the company’s business was mainly connected to the sales of DVDs, the analogical form of current online movies. After some time, Netflix switched to the rental business, which looked like a more promising source of profits. You could rent a movie by mail, which was pretty comfortable for that time.
It was the year 2007 when Netflix tried to do a big jump up to the streaming media business. It was a new addition to the DVD rental and Bluray rental business. This is possibly the kind of change that allowed Netflix to move the next step forward: in 2010, the company expanded all over the world with streaming services online. The first countries where it started the new business were Canada, several regions in South America, and the Caribbean region.
But the next biggest step came 3 more years later when the company debuted its first series in 2013. “House of Cards” became a great success in the entire region of the Middle East, where Netflix acquired a strongly positive reputation among users from the UAE, Israel, Libanon, and Egypt. From selling and renting DVDs to the content-production business, the step is for sure pretty repaying.
Netflix is the streaming and content distribution platform that has finally changed the relationship with TV for most movie passionate people. Currently, Netflix plays a significant role in the production and distribution of TV series and films added with plenty of “Netflix Original” content that you can access through the platform’s online library.
The Ultimate Expansion To The Gaming Industry
As of January 2016, Netflix was already operating in 190 countries with its 126 original series and movies. Just to give you a clue of the massive production of content by Netflix, think that no other network of TV channel has ever reached such a large number of distributed content.
Let’s get closer to our days with this stunning piece of news: as of July 2020, Netflix marked the history of TV forever as it became the largest entertainment and media company. According to market analysis, Netflix is ranked as the world’s 8th most popular brand worldwide and it’s also one of the first three most trusted brands in the Middle East.
There are also interesting projects for the future to work on at Netflix. One of the most sensational is the expansion of the company towards the gaming industry. Netflix is actually planning to bring games into its platform by offering video games without ads for mobiles. This new service should be cost-free for everyone who subscribes within the next year. If Netflix will really moves to the gaming field, it might seriously shake it with extra competing services.
You Are Next To Find It Out
At the moment, we don’t have any sneak peek about what games Netflix is focusing on but we may reasonably expect the company to invest in the most profitable games, including casino games or maybe newly created games by Netflix.
The rumors about casino games sound pretty reasonable as this category is literally skyrocketing in the digital gaming segment. Online poker along with roulette and other table games are the evergreen attractions of all digital casinos – will Netflix invest in this game genre?
The answer is next to come as the platform will announce its first game additions in 2022, as to a Bloomberg’s report. Besides, the platform may decide to monitor the audience’s choices to adjust its selection of games and meet their expectations. Finally, it’s not insane to think that Netflix might expand to Xbox and other console-based games.