Xbox One Gets a Price Drop
The Xbox One has been out only a few months, and Microsoft have already announced a pretty major price drop in the UK. All future consoles will be available to purchase for £399, and the first of these new consoles will contain a free copy of Titanfall. They know this is going to be a system seller, and they’re trying to make it as tempting as possible to those on the fence.
From an OXM interview with Harvey Eagle:
It’s about giving gamers in the UK the best possible value that we can. We feel the time is right now to do this because Titanfall is coming out. It’s the game that most gamers are looking forward to playing, and we think that this is a great time to offer this new price point moving forwards, and include the game while stocks last.
Titanfall is a game that has won more than 80 awards so far, it’s incredibly hotly anticipated, and I believe it’s a game that people will buy an Xbox One in order to play. But moving forwards if you think about what I think are the three hottest games of the year to come, Titanfall, Watch Dogs and Destiny, the only place you’re going to be able to play all three of those games is on Xbox One.
PlayStation fans will be quick to point out that their own console of choice is still quite a bit cheaper. Still, you have to compare like to like, and this places Microsoft at a very competitive place. Will it be enough to turn around their fortunes in the UK? At this point, anything can happen, but it’s a step in the right direction.